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CFO.COM (November Issue)

2012/ 11/ 30 by jd in Global News

“Is providing quarterly earnings guidance worth the effort?” Increasingly U.S. companies are saying no. Quarterly guidance is criticized for “consuming an inordinate amount of time, rarely hitting the bull’s-eye, and unnecessarily shifting company’s focus to short-term tactics at the expense of long-term value.” While quarterly guidance still remains common, more companies are moving toward “annual guidance with quarterly updates.” According to the National Investors Relations Institute, the percentage of companies providing quarterly guidance has fallen from 86% to 76% since 2009. A McKinsey & Co. study analyzed 4,000 public companies, finding that “quarterly earnings guidance does not result in superior valuation.” Many companies who want to discontinue the practice, however, may hesitate out of fear analysts might assume they were trying to hide something.

 

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