WARC (March 4)
2021/ 03/ 06 by jd in Global News
“Ultimately, the cookie was one of the aspects of the internet (and, by extension, digital advertising) that gave it a bad name. But at least they were everyone’s problem/opportunity – what comes next could lead to a vast concentration of power.” One proposal, federated learning of cohorts (FLoC), is facing growing skepticism.
Tags: Concentration, Cookie, Digital advertising, FLoC, Internet, Opportunity, Power, Problem, Skepticism