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WARC (May 6)

2021/ 05/ 08 by jd in Global News

With plunging online sales, “Adidas and Nike are the latest western brands to feel the effects of China’s attacks on companies that criticize reported human rights abuses against Uyghurs in the country’s Xinjiang region.” There have also been calls for boycotts of H&M, Burberry and Uniqlo. “The reaction highlights the tension foreign brands face between speaking out, on the one hand, as their domestic customers increasingly demand, and, on the other, risking commercial damage by offending Beijing.”

 

Forbes (October 18)

2012/ 10/ 19 by jd in Global News

“Nike dropping Lance Armstrong as a product endorser has begun to (and will continue to result in) a mass exodus of corporate support that will eventually cost the former cycling champion over $150 million in career endorsement earnings potential.” When the USADA’s report of doping was first released, Armstrong’s endorsers stuck with him. That has changed.

 

The Times (May 10)

2010/ 05/ 10 by jd in Global News

Borrowing Nike’s slogan, The Times urges David Cameron and Nick Clegg to “just do it.” Creating a coalition government will bring risks, but these are far outweighed by the benefits. The two leaders “have a rare opportunity to reinvigorate their parties, to reset the terms of trade in British politics and to bring reformist zeal to the government of this country.”

Borrowing Nike’s slogan, The Times urges David Cameron and Nick Clegg to “just do it.” Creating a coalition government will bring risks, but these are far outweighed by the benefits. The two leaders “have a rare opportunity to reinvigorate their parties, to reset the terms of trade in British politics and to bring reformist zeal to the government of this country.”

 

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