WARC (March Issue)
2022/ 03/ 06 by jd in Global News
“The cost of search, social and retail media advertising grew by double digits in the final three months of 2021…. Search cost-per-click (CPC) saw the largest rise, increasing by 23% year on year to $0.71 in Q4 2021.” Moreover, the trend in rising “advertising spend and costs looks likely to continue in 2022.”
Tags: 2021, 2022, Advertising, Cost, CPC, Double digits, Media, Q4, Retail, Search, Social, Spend, Trend
