Wall Street Journal (November 27)
“So far there are signs that U.S. shoppers are shelling out cash on gifts and other items. More shoppers visited stores and online spending grew on Black Friday this year compared with last year.” For many retailers, however, the rub is that “consumers are shifting away from store credit cards,” which had “been a lucrative source of revenue for retailers…. But the stream is drying up.”
Tags: Black Friday, Cash, Consumers, Gifts, https://www.wsj.com/business/retail/black-friday-spending-was-strong-how-people-pay-for-gifts-is-upending-retailers-e783ba2e?mod=itp_wsj U.S., Lucrative, Online spending, Retailers, Revenue, Shoppers, Store credit cards, Stores
The Economist (September 18)
For years, digital advertising has been “largely impervious to the business cycle” and “dominated” by Google and Meta. These “verities” may be falling as companies tighten marketing budgets. “Until recently, that would have meant cutting non-digital ads but maintaining, or even raising, online spending. With most ad dollars now going online, that strategy is running out of road. Last quarter Meta reported its first-ever year-on-year decline in revenues. Snap, a smaller rival, is laying off a fifth of its workforce.”
Tags: Business cycle, Decline, Digital advertising, Dominated, Google, Impervious, Marketing budgets, Meta, Non-digital ads, Online spending, Revenues, Rival, Snap, Strategy
