WARC (July 24)
2023/ 07/ 24 by jd in Global News
“Around the world, AI is developing and it is quickly reaching a point where it is speeding up human work to the point of replacing humans. This is a point in time for brands and agencies to really think about the technology and work out what ethical, responsible uses look like.” The rise of virtual influencers in China marks “one of the first instances of true competition between humans and machines for work and will be an important test case for the technology and the labour questions it raises.”
Tags: AI, Brands, China, Competition, Developing, Ethical, Humans, Replacing, Responsible, Technology, Uses, Virtual influencers, Work
