New York Times (July 1)
“There’s an anomaly in an economy that is supposedly running flat out: Many families still haven’t recovered the wealth they lost in the financial collapse…. Despite high stock prices and record home prices, household net worth since 2007 has decreased for all income groups — except the top 10 percent.”
Tags: Anomaly, Economy, Families, Financial collapse, Home prices, Household, Net worth, Stock prices, Wealth
The Economist (June 30)
Netflix content now “consumes 20% of the world’s downstream bandwidth.” Once a DVD rental service, Netflix has become “the world’s first global TV powerhouse. This year its entertainment output will far exceed that of any TV network; its production of over 80 feature films is far larger than any Hollywood studio’s.” Netflix plans to spend an additional $3 to $4 billion on content this year. “That extra spending alone would be enough to pay for all of HBO’s programming—or the BBC’s.”
Tags: Bandwidth, BBC’, Content, Feature films, HBO, Hollywood, Netflix, Powerhouse, Studio, TV network
WARC (June 29)
“Millennials aren’t hitting traditional life milestones at the usual ages, and this means marketers need to rethink the concept of life-stage marketing.” Research by BuzzFeed and Publicis “found that 74% of 18-to-24-year-olds define themselves as ‘‘kidults’ – half adult, half kid – and a further 64% of people aged 25 to 34 and 58% of people over the age of 35 agree with the sentiment.”
Tags: Adult, Buzzfeed, KID, Kidults, Life stage, Marketers, Milestones, Millennials, Publicis, Traditional
