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Wall Street Journal (September 19)

2022/ 09/ 21 by jd in Global News

“A few years ago, auto executives weren’t sure there would be enough buyers for plug-in electric models. Now, they worry they can’t build them fast enough, while they intensify a multibillion-dollar rush to accelerate timelines and bring factories online.” In July, EVs and PHEVs accounted for “five of the six fastest-selling vehicles in the U.S,” where EVs have tripled in vehicle share over the past two years as “sales of other types of vehicles have declined.” Waiting lists now exceed a year for new electric models at GM and Ford.

 

WARC (August 7)

2020/ 08/ 09 by jd in Global News

“Share of search provides a useful metric that any marketer can use as a surprisingly accurate proxy for the important, but often expensive, calculation of a brand’s market share.”

 

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