WARC (May 28)
“In eight major markets, including the three largest, internet advertising already takes the majority of media dollars. The $107.5 billion spent on internet ads in America made it the dominant medium for the first time last year, while the balance tipped in China and the UK during 2016.” By the end of this year, “internet is expected to account for over half [52.7%] of media spend for the first time this year” in the key markets of “Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Russia, the UK and the US.”
Tags: Australia, Brazil, Canada, China, Dominant medium, France, Germany, India, Internet advertising, Italy, Japan, Major markets, Media dollars, Russia, the UK U.S.
Bloomberg (May 28)
“Vietnam was one of the fastest-growing sources of American imports from Asia last quarter.” Imports to the U.S. “jumped 40.2% in the first three months of 2019 from a year earlier…. If Vietnam’s pace of growth can be sustained for a full year—which would be a major feat—it could leapfrog Italy, France, the U.K., and India in the ranks of top exporters to the U.S.”
