Website Magazine (February Issue)
“Mobile traffic is past its tipping point with roughly 52 percent of web traffic currently deriving from smartphones versus desktops…To date, forward-thinking ecommerce companies have worked to ensure their sites were primed for mobile viewing, turning to responsive web design (RWD) as the solution.” Now, however, the move is toward adaptive design. Although it requires more coding, “it offers a whole range of other prioritizing features on mobile that customers crave versus receiving a shallow, shrunk-down version of the desktop site that leaves too much to be desired.”
Tags: Adaptive, Coding, Customers, Desktops, Ecommerce, Mobile, Responsive, Smartphones, Tipping point, Web design, Web traffic
Wall Street Journal (October 7)
“The fourth major era of computing” is leaving mainframes, PCs and the Web further behind. “The mobile era began this summer, as there are now more mobile users than desktop users, with 1.8 billion surfing the Web on their smartphones. Having a personal computer in your pocket is changing the tech world because, unlike a computer, a smartphone is always there when you need it.”
Tags: Computing, Desktops, Era, Mainframes, Mobile era, PCs, Smartphones, Surfing, Users, Web