WARC (October)
2020/ 10/ 30 by jd in Global News
“Almost two-in-five marketers (38%) in Asia Pacific are allocating more than 30% of their budgets on mobile marketing and advertising, according to data from WARC and the Mobile Marketing Association (MMA)…. In APAC, mobile commerce is far more popular than across other regions which makes it all the more important to master the e-commerce experience as consumers look to shop online more post-COVID.”
Tags: Advertising, APAC, Budgets, Commerce, Consumers, E-commerce, Experience, Marketers, Marketing, Mobile, Online, Post-Covid, Shop
